the face of your project

Brand Identity

branding

Visual branding is what sets you apart, and is the opportunity for a strong first impression with your clients and customers. We will work with you to develop clear, cohesive, and intentional visual branding, whether you already have a sense of your brand’s aesthetic and some assets but need to update, or you’re just starting out and don’t even have a name.

Our designs are created for the modern world, but never loose their hand-made quality. With deliverables like custom icon collections, strategic color schemes, and logo suites, our branding goes beyond just your website and can be used across platforms both digital and physical to help you tell your story and connect with your audience.

dynamic.

custom.

organic.

dynamic. custom. organic.

branding offerings

  • We design logos as unique as your business, and that work exactly where you need them to. Our logo suites include cohesive and intentional variants to work across platforms or sub-brand different aspects of your company.

  • In an era of monolithic corporate design aesthetics, custom icons and illustrations stand out, strengthen your brand, and communicate your values with your customers from the get-go. Our designs will work in harmony with the rest of your brand to highlight your unique offerings and elevate even the smallest of moments (like a “locally grown” tag or the “add to cart” icon.)

  • While we can develop all the branding assets, we’re not at your office every day to help you use them intentionally! This is where our brand guidelines come in. For every client, no matter the extent of the branding work we’re doing for you, we will send you off with a detailed book of everything we’ve worked on and how to use it going forward.

  • From a hero color pairing to an expansive color scheme, we’ll develop an intentional and beautiful color story to represent your brand visually, being sure to consider accessibility and cultural color associations so your colors speak to your audience.

  • We’re font nerds, and will research the depths of the internet to find fonts that will showcase your story in the best way possible, taking legibility and accessibility into account as much as aesthetics.

  • We curate textural photographs or create minimal repeating illustrations to use as backgrounds on your website and beyond. “Texture” refers to these images that don’t have much in the way of content, but subtly add to your brand’s look and can become as identifiable as a hero color.

  • Want to bridge your online presence with the real world? We can design paper products based around your branding, with smart features like custom QR codes that make it easy for folks to take the next step.

want to learn more?

we’ll weave the first thread of your project with a complimentary consultation

digital design with a human touch